Some cocktails never follow trends. They outlive them.
The Americano is one of them.
There is a moment, just before the first sip, when everything seems to pause. The deep ruby-red colour catching the light. The ice reflecting it back. The slow, deliberate movement of the hand.
This is where the Americano belongs: as a symbol of style, balance and conversation. A great Italian classic that has travelled through generations and across cities, from the elegant cafés of Milan to the grand boulevards of Europe, becoming a ritual in its own right.
Long before the Negroni became a global icon, there was the Americano.
A lighter, more effortless serve. A natural balance between intensity and restraint, capable of accompanying the moment with quiet confidence. A cocktail that leaves room for conversation while defining a style that never needs to impose itself.
Its origins date back to the late nineteenth century, when the Milano-Torino brought together two capitals of Italian taste: Milan’s bitter tradition and Turin’s vermouth culture. With the addition of soda, the drink evolved into something lighter and more refreshing, opening itself to the world and earning the name by which it would become famous: the Americano.
In Patrick Pistolesi’s vision, the Americano is an exercise in refinement. A delicate balance between character and drinkability, structure and freshness.
His interpretation brings together two iconic ingredients: Fusetti Bitter, contemporary and expressive, with vibrant citrus and spice notes that define its character; and Cocchi Vermouth, elegant and aromatic, offering depth, softness and complexity. Soda completes the composition, lifting the aromas and creating a vibrant, dynamic profile that feels remarkably modern.
The result is a brilliant ruby-red cocktail, layered and aromatic, finishing clean, dry and precise. A drink built on measured contrasts, moving effortlessly from aperitivo to evening.
Bringing the Americano into a ready-to-drink format means one thing only: preserving its identity without compromise.
The same cocktail-bar quality. The same precision. The same intention.
No shortcuts. Just balance, flavour and a contemporary vision of a timeless classic.
The Americano is not yet part of the Classy Cocktails collection.
But it soon will be.
Open. Pour over crystal-clear ice. Watch the colour come to life in the glass.
The rest is conversation.
Classy. Bold. Timeless. Coming soon.
